What can be registered as a trademark in Poland?
A trademark in Poland can include the name or logo of your brand, among other elements. Trademarks can take various forms:
- Wordmarks (e.g., a company name, internet domain).
- Logos (graphic marks).
- Combined word and graphic marks.
- Three-dimensional marks.
- Sound marks.
- Motion marks.
- Holographic marks.
- Color or color combinations.
Word and graphic combined marks are most commonly registered, as they provide the strongest protection.
Contact us to determine if your mark is eligible for registration. We will conduct an audit and verification of your designation. Remember that the scope of protection should be fully tailored to your business needs.
To undergo trademark registration in Poland, the designation must be:
- Capable of clear, objective, and precise representation.
- Perceptible through human senses (sight and hearing).
- Uniform, meaning not overly complex and easily legible.
- Independent from the designated goods or services, meaning the mark itself cannot be the actual product or a part of it.
Additionally, the mark should have a distinctive character, enabling the differentiation of one company from another. It should not directly describe what you sell. In Poland, descriptive names that cannot be monopolized are excluded from registration. This includes designations that unambiguously point to products or services within their respective industry, such as everyday terms like ‘dark beer,’ ‘candies,’ or ‘financial advisor.’